Project Overview
Challenge
The successful ‘artgerecht’ programme aimed to be expanded to include an app that supports young parents in dealing with their children. The focus is not only on parenting topics, but also on providing parents with methods for self-care and relieving them of everyday stress. The app and its offers are intended to motivate and inspire instead of creating additional pressure. To achieve this goal, various aids such as blogs, exercises and a reward system have been combined into a well thought-out overall concept.
Solution
Our solution approach was based on elaborate user flows and wireframes that were developed in close collaboration with the customer. The aim was to meet the high requirements and expectations and to create an app that accompanies users from the very beginning and functions like a reference book or a coaching unit, depending on their needs. In addition to low-threshold onboarding and direct contact, the end result also offers personalised content and exercises. The ReactNative frontend works seamlessly with a Directus backend, making it easy to customise or create new content. The result is a high-performance and contemporary app that we are very proud of.