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WTF is a DXP?

Buzzword WildernessSeason 1Episode 1April 30 2024

Lately, it seems like DXPs, or digital experience platforms, are all anyone can talk about. But WTF are DXPs (other than a fancy acronym), and why should anyone care about them? Touch grass with Matt as he shares his POV on the origin, meaning, and application of DXPs.