Flexible Data Modeling
Design schemas that match your operations, not vendor limitations.
Travel + Hospitality Innovation Without the Friction
Directus helps technical teams deliver experiences across every travel and hospitality touchpoint - from booking to check-out and beyond.
67%
Faster Content Updates. Copa Airlines reduced publication time from hours to minutes
100%
API-First Architecture. Every endpoint available for mobile, web, and AI integrations
Zero
Vendor Lock-In. Open-source foundation means you own your infrastructure
50+
Integrations. Connect to existing databases, PMS, CRM, and marketing tools
Trusted by Leading Hospitality & Travel Brands
Your technical teams navigate constant tension.
- Fragmented systems across property management, booking engines, loyalty programs, and guest services
- Slow content updates that can't keep pace with seasonal campaigns, promotions, or service changes
- Inflexible vendor solutions that lock you into workflows that don't match your operations
- Data silos that prevent personalization across the guest journey
- Manual processes that consume engineering time on routine updates
We built Directus to solve all of these (and more).
One Platform.
Every Touchpoint.
Directus gives your technical teams a flexible data platform that powers every guest-facing system without complexity.
Whether you're managing content across global properties, synchronizing real-time availability, or personalizing experiences based on guest preferences, Directus provides the infrastructure that makes it all feel effortless.
We improved [our website] load times from an average of 6 seconds to just 1-2 seconds. Directus is the perfect choice for us in terms of size, flexibility and usability.
Maria Lucia Peraza
Sr. Manager of Digital Solutions, Copa Airlines
Built for the AI Era
With Directus MCP Server, your AI systems get complete, structured access to your data model. Build intelligent booking assistants, automated content writers, or operational tools that understand availability, pricing rules, guest preferences, and business logic - without custom middleware.
Common Scenarios Directus Solves
Multi-Property Content Management
Manage thousands of rooms, amenities, and services across properties—with instant updates to all channels.
Dynamic Pricing & Availability
Real-time inventory sync between your PMS and all booking channels, with AI-optimized pricing rules.
Personalized Guest Portals
Build mobile apps and web experiences that adapt to guest preferences, history, and loyalty status.
Operational Dashboards
Give your teams real-time visibility into bookings, occupancy, service requests, and revenue metrics.
Marketing Campaign Management
Launch seasonal promotions, A/B test offers, and personalize content—without engineering tickets.
AI-Powered Guest Services
Deploy intelligent chatbots and virtual concierges that access real data about your property and services.
Enterprise-Grade Security
Your data is sensitive. Directus provides the security controls enterprise teams require.
- SOC 2 Type II compliant infrastructure
- GDPR, CCPA, and global privacy regulation support
- Granular role-based access control (RBAC)
- Audit logging for all data access
- SSO/SAML integration with enterprise identity providers
- Field-level encryption for sensitive guest data
- Self-hosted deployment option for complete data sovereignty
How Directus Compares
| Traditional CMSes vs. Directus | Traditional CMS | Directus |
|---|---|---|
| Data Flexibility | Rigid content models | Custom schemas for any use case |
| Multi-Channel Delivery | Limited to web | Web, mobile, kiosks, IoT |
| Real-Time Updates | Manual publishing workflows | Instant API updates |
| Developer Experience | Proprietary languages | REST, GraphQL, WebSockets |
| Content Translation | Add-on or third-party | Native multi-language support |
| Deployment Options | Vendor-hosted only | Cloud or self-hosted |
| AI Integration | Limited or none | Native MCP support |
Start Building in Minutes
Common Questions
Can Directus integrate with our existing PMS?
Yes. Directus provides REST and GraphQL APIs that can connect to any property management system. We have seen successful integrations with Oracle OPERA, Sabre, Amadeus, and many others.
How does MCP work with our AI strategy?
The Model Context Protocol gives AI systems structured access to your Directus data. This means your AI assistants, chatbots, and automation tools can query and update data with full awareness of your schema, relationships, and permissions.
What's the difference between Cloud and Self-Hosted?
Directus Cloud is fully managed infrastructure optimized for performance and security. Self-Hosted gives you complete control: run it in your own data centers or cloud accounts. Many hospitality brands choose self-hosted for data sovereignty reasons.
How long does implementation typically take?
Proof of concepts usually take 1-2 weeks. Full production deployments vary by complexity, but most hospitality customers are live within 4-8 weeks.
Do you offer enterprise support?
Yes. Our Enterprise plans include dedicated support, SLAs, training, and implementation assistance.
Innovation That Feels Effortless
Join Emirates, ClubMed, Copa Airlines, and hundreds of hospitality brands delivering seamless digital experiences with Directus.